Their ad begins, "A signature scent for the LSU man—let yourself unwind and enjoy the lush serenity of the Louisiana State University campus."

Think I'm making it up? You can see it here.

Somehow, I think this company has it all wrong. They try to convince me that LSU smells like Frozen Basil, Calabrian Bergamot, Armoise, and Indonesian Vetiver, whatever that is.

Not only do those smells have nothing to do with LSU, but 99 percent of LSU's fanbase has never heard of them, smelled them, or could even spell them (no insult intended; I'm a writer, and I fall into that group as well).

As a result, I wrote ...

Read Complete Article at Bleacher Report - College Football
Article is property of BleacherReport.com